Introduction

Managing deliveries across multiple locations can be tricky, especially when each location operates differently. Some businesses own all their stores and want one shared account with clear separation by location. Others run a platform or franchise model where each location is a separate business that needs its own billing, access, and user management. Burq supports both setups by offering two solutions:

1. Stores
2. Burq Connect

Rule of thumb:

• If there is one legal entity paying the bills and managing their own deliveries and staff, use Stores.
• If there are multiple legal entities, each paying their own bills and managing their own deliveries and staff, use Burq Connect.

This guide explains in detail how Stores and Burq Connect work, and how to choose the structure that fits your business.

Note: configuring your branding (e.g. color, logo) on the delivery tracking page is currently not configurable at the Store or

Stores vs. Burq Connect

Stores

What is a Store?

In Burq, a Store is a delivery pickup location under a single merchant account. Stores keep everything under one account while giving you clean separation and reporting per location. Each store can have its own name, address, phone number, store ID, payment method, and workflows for managing orders and quotes. Admin users on your account can create, edit, and delete stores through the Burq Dashboard or API.

When to use Stores

Using Burq with Stores is simpler than using Burq Connect, so use Stores by default unless you need to use Burq Connect. Use Stores when:

• One business entity owns all locations.
• You want one Burq account with one set of API keys, webhooks, and configured delivery providers.
• You want to:
  • Have separate reporting, operations, payments, and payment methods per location.
  • Have multiple Burq users, each with their own login and role/permissions, under your account: when using Stores, you can still control which users on your Burq account can see which stores, by assigning the Store Employee role to a user and choosing which store they have access to.
  • Set up order workflows per location: when using Stores, you can still use workflows to customize how each store's orders are handled.

Typical examples: a restaurant group that owns all its locations, a pharmacy chain, or a retailer with multiple branches.

Burq Connect

What is Burq Connect?

Burq Connect is for platform, franchise, or marketplace models where each location (or group of locations) is its own business. Each location gets its own Burq account, payment method, invoices, user management, and data isolation. The parent “platform account” keeps visibility and can manage deliveries across all child "connected accounts". Delivery providers, SMS workflows, and webhooks stay centralized at the platform level.

When to use Burq Connect

Using Burq Connect is slightly more complex than using Stores, so use Burq Connect only when your business requires it. Use Burq Connect when:

• Your business is a platform or marketplace, or has a franchise structure.
• Each franchisee, vendor, or tenant is a separate business with its own billing. Each intends to access the Burq dashboard to invite their employees, manage their own deliveries, set up payment methods, and/or view their invoices.
• You want each location's operations and data access to be isolated from one another, and don't want one franchise owner to view other owners' delivery and billing information.
• A parent "platform account", usually controlled by a corporate office, needs visibility and some control across multiple child "connected accounts", which are usually controlled by each franchise or location.

Typical examples: a franchised restaurant brand with independent owners, or a marketplace onboarding many different merchants.

How to use Burq Connect

See here for more details about using Burq Connect.

What's Not Configurable Per Location

The following Burq features are currently only configurable at the merchant platform account level, and are not configurable for each individual Store or Connected Account:

• Branding on delivery tracking page
• Delivery status SMS notifications
• Delivery providers
• Webhooks